Watch the Video for Big Chris' "Never Stop Never Settle"

Up-and-coming Chicago rapper Big Chris just dropped the video for his track, “Never Stop Never Settle.” Sitting atop a Dodge Challenger, the Chicago skyline positioned in the background, he issues a bold mission statement in rap form. The video, directed by Dinero Films, cuts between the skyline scene and clips from a live performance as Chris maneuvers like a seasoned professional in front of the camera. Chanting the song’s chorus like a personal mantra, Chris’ delivery feels even more convincing when accompanied by visuals that showcase him in his element.

Check out the video above and stay tuned for his upcoming mixtape Stay True Avenue.

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